Sunday, 21 June 2009

MacDonalds and the Spanish Steps

When MacDonald’s decided to open an outlet near the Spanish Steps in Rome in 1986 Carlo Petrini organized a protest. This was the beginning of the Slow Food movement. Three years later, delegates from 15 countries met in Paris to pledge to preserve the diversity of the world’s food. Slow Food is now a global organization with over 80,000 members celebrating the food traditions of 40 different countries. It has founded the world’s only university to promote the gastronomic sciences. The movement takes a vocal stand against intensive farming and processed food. It encourages rare breeds, regional specialities and strives to preserve biodiversity. Every 6 hours one major world plant species is lost for ever. Slow Food works for resourceful self-sufficiency and a frugality that refuses to accept the food waste that is endemic in our culture. A staggering £8billion worth of food is thrown away in Britain every year. Slow Food has over 2000 members in the UK meeting in 48 different areas. See: www.slowfood.org.uk

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